May 15, 2009

Jersey Boys Toronto & ‘Sports Night’

May 15th, 2009

Jersey Boys LogoKelly Cameron has a fun feature about JERSEY BOYS and the ‘Sports Night’ event recently held in Toronto!

According to Cameron, perhaps one of the most unique qualities about Jersey Boys is its ability to bring men into the theatre. It truly does “Score with Men”. It’s hard not to fall in love with this musical, with its catchy and popular songs, amazing dialogue and intriguing back-story. Many people know the music of Frankie Valli and the Four Seasons, but not everyone knows how this group came to be. In Jersey Boys, the story of how the group evolved is told in four parts, which each guy getting his own “season”. That way, the audience gets an individual perspective from each of the Jersey Boys.

A large percentage of the men who see the show seem to be coming along with their female companions, but then something interesting happens, they find themselves enjoying it. In fact, on any given night you are more likely to see a male get up and give the first standing ovation, or start clapping along and dancing in the aisles. This is certainly not what you will see in most theatres these days. And that’s what makes Jersey Boys so great; its appeal to both sexes. Gone are the days when the men have to sit still and pretend to look happy while they appease their significant other, now they can have a fun night out at the theatre as well.

Dancap Productions noticed this trend, and therefore has started to specifically market the show to the male crowd. In order to do this they created a very exciting event called “Sports Night”. The idea was simple; compare going to see Jersey Boys with a typical night out to see a sporting event. Various Toronto sports figures were invited, as were local sportscasters and newspapers. In the audience you could see people from TSN, the Toronto Argonauts and more.

After the show, drinks and hors d’oeuvres were served as the sports figures interacted with the cast. The result? Overwhelming! Toronto Argonaut Offensive Line Coach Ron Heller was seen raving about how much he loved the show, while Head Coach Bart Andrus could be seen happily chatting about the music with all four Jersey Boys (Jeff Madden, Jeremy Kushnier, Michael Lomenda and Quinn VanAntwerp). Everyone was having a fantastic time, and the feedback from the men in the audience was overwhelming.

Visit BroadwayWorld.com for the full article.

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